Hiroyuki Yamada

Hiramatsu Co., Ltd. Welcome Book

2021

Hiramatsu Co., Ltd., which continues to convey the French and Italian culinary culture and diversity in Japan, and develops restaurants, weddings, hotels, etc. nationwide. I was in charge of the illustration of "Welcome Book" for the new employees and mid-career employees. Knife and fork on the cover. There is a hole in the center that is hollowed out in the shape of a plate. If you take out the booklets one by one, each dish will come out like a course. Inside is an 8-leaf leaflet containing greetings and heartwarming true story episodes with customers. I also make silhouettes of episodes. The illustrations on the cover are 6 types of illustrations: "plate, table napkin, card", "appetizer", "soup", "fish dish", "meat dish", and "dessert". Each dish is an original full-course meal made by the chef with the image of an episode. I took a picture of the food that the chef actually cooked and drew an illustration based on that picture. I couldn't find any good material about the silhouette, and the creative director, Mr. Takada, took a picture on a holiday by convening a friend. Production company: Paradox Co., Ltd. AD: Kenichi Fuchi CD: Noriko Takada Copy: Ryuta Kamiya

client_name : 株式会社ひらまつ

URL : 株式会社ひらまつ

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